Ryan Fenn - How One Sentence Took Me From 10% to 90% Close Rate
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Ryan Fenn is the founder of CHIIRP, a revenue optimization and follow-up platform built specifically for home service businesses. He grew up in the trades, dropped out of high school, washed windows, and spent years learning firsthand how missed calls, weak systems, and poor follow-up cost contractors real money. Today, his work is rooted in lived experience, using data, language, and AI-driven insights to help service companies tighten communication, improve follow-up, and close more work without relying on pressure or discounts.
In this episode, we talked about certainty, trust, follow-up, AI...
Show notes
Nate and Brian discuss the quote of the week. [01:27]
Highlighting the review of the week. [20:00]
Introducing Ryan Fenn. [21:25]
Ryan’s journey from trades exposure to entrepreneurship. [02:01]
The power of A/B testing and AI in refining sales strategies. [21:13]
How follow-up and storytelling turned trust into a $2M business. [36:44]
Hands-on tips for techs and sales teams to boost results with simple tests. [45:57]
How CHIIRP leverages AI to supercharge follow-up and conversions. [01:00]
Where to dive deeper into Ryan’s work and CHIIRP. [01:05]
Accessing the Revenue Optimization Lab and its weekly insights. [01:09]
Key takeaways and advice for listeners to apply immediately. [01:10]
Ryan’s CHIIRP strategies for marketers, owners, and frontline pros. [01:11]
Resources And People Mentioned:
Facebook: Waste No Day!
YouTube: WASTE NO DAY
Andy Elliott
Selling for Dummies by Tom Hopkins
Psychology of Selling by Brian Tracy
Influence by Dr. Robert Cialdini
Ryan Fenn’s Podcast: Win Your Mind, Win Your Market
Revenue Optimization Lab